Same file. Hobby keeps the Posh line. Pro puts your name and color on it, and leaves the Posh line off unless you turn it on. No account needed to compare them.
These figures were written for this page. They were not taken from a customer file. The sheet cells named in the report were written for this page too. A figure is supposed to come from the file.
Hobby. $39 once, or $9 a month.
POSH // ReportSOURCE: q3review.xlsx
Quarterly review
Q3 hit revenue and missed retention
Prepared for Northwind
Revenue cleared the plan. Retention did not. The quarter was carried by two enterprise deals, while the logo count among smaller customers fell for the third quarter in a row.
Revenue
$3.4MSheet Finance, cell C12
Growth
+38%Sheet Finance, cell C18
Retention
84%Sheet Customers, cell F4
Headcount
+5Sheet Team, cell B9
Numbers already printed on this report. Not a new estimate.
Growth+38%
Sheet Finance, cell C18
Retention84%
Sheet Customers, cell F4
01The win was two deals
New logo revenue beat the plan by 12 percent. Two enterprise contracts, each above $300,000, closed in the last three weeks. Mid market also lifted, but it did not decide the quarter. Take those two deals out and the plan is missed.
02Smaller customers kept leaving
Logo retention was 84 percent, down from 89 percent in Q2 and 91 percent in Q1. The losses were accounts under $12,000 a year. Support tickets from that band rose, and the exit notes cite a missing export, not price. This is the third straight quarter with the same shape.
Where the logos went
Fourteen small accounts closed. Nine of the exit notes mention the same missing export. Three mention a competitor that already had it. Two give no reason. The pattern is concentrated, not spread across the base.
03What to do before Q4
Ship the export those nine accounts asked for, and review the two enterprise deals so the quarter is not a one-off. Hiring added five people. That cost is fine if retention stops falling. It is not fine if Q4 is another pair of large contracts covering the same leak.
2 more sections ahead
Like what you're reading?
The rest of this report stays covered until you pay. Hobby is $39 once, or $9 a month. Pro is $99 once, or $29 a month.
Revenue cleared the plan. Retention did not. The quarter was carried by two enterprise deals, while the logo count among smaller customers fell for the third quarter in a row.
Revenue
$3.4MSheet Finance, cell C12
Growth
+38%Sheet Finance, cell C18
Retention
84%Sheet Customers, cell F4
Headcount
+5Sheet Team, cell B9
Numbers already printed on this report. Not a new estimate.
Growth+38%
Sheet Finance, cell C18
Retention84%
Sheet Customers, cell F4
01The win was two deals
New logo revenue beat the plan by 12 percent. Two enterprise contracts, each above $300,000, closed in the last three weeks. Mid market also lifted, but it did not decide the quarter. Take those two deals out and the plan is missed.
02Smaller customers kept leaving
Logo retention was 84 percent, down from 89 percent in Q2 and 91 percent in Q1. The losses were accounts under $12,000 a year. Support tickets from that band rose, and the exit notes cite a missing export, not price. This is the third straight quarter with the same shape.
Where the logos went
Fourteen small accounts closed. Nine of the exit notes mention the same missing export. Three mention a competitor that already had it. Two give no reason. The pattern is concentrated, not spread across the base.
03What to do before Q4
Ship the export those nine accounts asked for, and review the two enterprise deals so the quarter is not a one-off. Hiring added five people. That cost is fine if retention stops falling. It is not fine if Q4 is another pair of large contracts covering the same leak.
2 more sections ahead
Like what you're reading?
The rest of this report stays covered until you pay. Hobby is $39 once, or $9 a month. Pro is $99 once, or $29 a month.